Uses
Highly portable LV devices can be easily placed and relocated within a public space to meet the business objectives of the retailer or advertiser. In a retail setting, LV devices might play several different roles, including:
- ATTRACTOR” at store entries to entice passersby into the store
- “AMBASSADOR” greets and directs customers to manned customer service counters or self-service devices like kiosks
- “WAYFINDER” gives directions to designated store areas
- “SIGNALER” in the aisles or lines to promote products on a particular shelf
- “CLOSER” at point of sale to promote impulse products at a sales counter or to provide repetition of messaging already displayed somewhere else in the store, loyalty, credit, websites
Case Studies
LevelVision is committed to helping businesses sell more effectively by Engaging People™ in a uniquely direct way — in their natural line-of-sight, in their proxemic space, and at the point where most buying decisions are made. LV point of purchase counter displays and floor displays have proven to help retailers increase sales, build customer traffic, generate ad revenue, centrally control in-store advertising, and better manage inventories.
The Source
A leading electronics retail chain experienced firsthand how IntelliMat can drive foot-traffic into mall stores and dramatically enhanced the customer shopping experience.
View The Source case study (PDF)
Virginia Tech Bookstores
Virginia Tech college bookstores more than doubled sales for products advertised on IntelliMat when the mat was placed adjacent to that merchandise.
View Virginia Tech Bookstores case study (PDF)
